وظيفة مدير تنفيذي لدى منتجع باب الشمس الصحراوي في دبي Executive, Marketing Being a Bab Al Shams Resort employee means embodying and conveying the brand mindset through the values of Connection, Warmth, Care, and Empowerment. Key Duties And Responsibilities Passionate about the digital world with a deep understanding of the ever-evolving digital and social media environments.
Support the liaison between the Marketing and Communications Department and the creative agency on the international and local campaigns’ creative and media plans.
Assist in consolidating monthly PR coverages and creating marketing presentations.
Assist in maintaining a comprehensive master library for all advertising, collateral, and public relations activities.
Lead integrated digital marketing campaigns from concept to execution.
Exceptional organizational skills and attention to detail and planning
Assist and coordinate marketing and communications activities, press activities, hotel-sponsored events, and community-related activities.
Data-driven thinking and strong quantitative, analytical, and problem-solving skills, including the ability to turn data and insights into online marketing initiatives.
Solid knowledge of website analytics and CRM/marketing automation tools
Experience in optimizing landing pages and user funnels as per Kerzner SOPs
Out-of-the-box thinker, creative, and innovator
Up to date with the latest trends and best practices in online marketing and measurement Key Responsibilities
Develop, implement, track, and optimize the hotel’s digital marketing campaigns across all paid, owned, and earned channels.
To regularly track, analyse ,and report, weekly, monthl,y and quarterly, on campaigns and channels’ performances vs. agreed KPIs and budget
To design, build, and maintain a social media presence and campaigns.
To collaborate and manage relationships with agencies and third parties.
To manage various e-tools e.g., CRM, CMS, ORM, Social Media Management Platforms, etc.
To build, maintain and update customer databases including Campaygn & Sprinklr
To set up, distribute, monitor, and analyze direct communications and email marketing campaigns via CRM.
To ensure the database is segmented effectively for targeted marketing activities.
Contribute to the planning of integrated marketing campaigns
To manage the distribution of content across all channels and to ensure it is constantly up to date and in line with the brand guidelines.
To manage and monitor the hotel’s online reputation across different reviews sites and social media platforms / Google, Trip Advisor, Seven Rooms and OTA’s
To identify trends, insights, and opportunities to optimize performance.
To monitor and report on competitors’ online activities Requirements Experience & Educational Requirements Bachelor’s or master’s degree from an accredited university in Marketing, Information Technology, or Computer Science
Desirable Google Analytics or Meta certified
At least 3 years of marketing experience leading and managing marketing campaigns
Advanced computer skills: Microsoft Suite, Word, Excel, and PowerPoint; Adobe Creative Suite; social media listening/ tracking and analytic tools
Internet marketing experience in the hospitality/travel industry
Strong understanding of traditional and online marketing tactics and strategy
Marketing experience in the hospitality/travel industry
Strong understanding of traditional and online marketing tactics and strategy
Familiarity with design software preferred.
Content management and web analytics experience
Knowledge of website production with a firm grasp of website fundamentals
Ability to independently manage multiple tasks and projects.
Demonstrates self-confidence, energy, and enthusiasm.
Initiative and Commitment to Achieve
Effective Communication
Attention to detail.
Teamwork
Interpersonal skills
Strategic Thinking Join a team that is warm,caring, connected and empowered to create truly unique experiences. We believe in making our guests happy beyond anything they have ever imagined. We wow them at every turn and create memories that will last a lifetime. You will be at the heart of this vision, to constantly innovate to deliver Amazing Experiences and Everlasting Memories. لمشاهدة جميع الوظائف الشاغرة على ثريدز اضغط شارك الوظيفة